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The 36 Stratagems for Business : Achieve Your Objectives Through Hidden and Unconventional Strategies and Tactics, by Harro von Senger
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The 36 stratagems are a set of powerful Chinese aphorisms embodying the essence of the ancient Chinese art of cunning. First mentioned about 1,500 years ago, and committed to paper nearly 500 years ago, the 36 stratagems have been gaining popularity in Chinese business circles since the 1990s. Though more than 80 books have been published recently in the Far East recommending the use of the 36 stratagems in the modern business world, these books are as yet unknown in the Western countries. Managers at all levels will therefore benefit from this English-language book evaluating the 36 stratagems and detailing how to apply them in management as well as "economic warfare." Entertaining and thought provoking, the text includes examples of managers who have been able to achieve objectives using the strategems. The 36 stratagems encourage flexibility and new ways of thinking about business issues, making this handbook widely adaptable to changing conditions.
The 36 Stratagems are a set of powerful Chinese aphorisms embodying the essence of the ancient Chinese Art of Cunning. First mentioned about 1,500 years ago, the 36 Stratagems were committed to paper at about 500 years ago, and have gained in popularity in Chinese business circles since the 1990s. More than 80 books have been published recently in the Far East recommending the use of the 36 stratagems in the modern business world. These books are, however, unknown in the Western countries. Managers at all levels will therefore benefit from this English-language book evaluating the 36 Stratagems and detailing how to apply them in management as well as "economic warfare".
Entertaining and thought provoking, the text includes examples of managers who have been able to achieve objectives using the strategems. As far as the Art of Cunning is concerned, China is far ahead of the West. Knowing this Chinese Art would give you a great advantage in business. The 36 stratagems encourage flexibility and new ways of thinking about business issues, making this handbook widely adaptable to changing conditions.
- Sales Rank: #1438969 in Books
- Brand: Brand: Cyan Communications
- Published on: 2005-01-01
- Ingredients: Example Ingredients
- Original language: German
- Number of items: 1
- Dimensions: 8.50" h x .70" w x 5.50" l, 1.10 pounds
- Binding: Hardcover
- 256 pages
- Used Book in Good Condition
From the Author
Harro von Senger is a leading expert in sinology. He has doctorates in both law and classical sinology, and is a professor of sinology at the University of Freiburg, Germany, and author of The Book of Stratagems.
About the Author
Harro von Senger is a professor of sinology at the University of Freiburg in Germany and has a doctorate in both law and classical sinology. He is the author of The Book of Stratagems.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Quite a book
By Oleg Zgursky
Good book. Short, straight to the point. Good examples. What else? To use it in practice you have to study it a lot and keep reading books like this more and more.
1 of 1 people found the following review helpful.
strategies
By Mukesh Shah
I enjoyed reading the 36 strategems for business. It did combine the old chinese methods to present day business. Some of the principles shown were very apt and opens your mind to the traditional system of doing business and what they did right then and whats the difference today
2 of 3 people found the following review helpful.
Peter Golger
By Peter Golger
There are simple and cunning ways of doing business. This book introduces a Western reader to a cunning way of doing business - Chinese style. There are many books published in China and Taiwan linking the art of management with 36 stratagems. The leading Western sinologist, Harro von Senger, provides a rare insight into how Chinese authors are discussing 36 stratagems in the economics field.
The main body of the book has the following structure: The stratagemic expression - theoretical analysis - historical examples - business/economics examples - analysis of some examples. Besides, the author provides a fresh classification of stratagems and makes the first steps of introducing a system behind them. Hopefully, we may get acquainted with further steps in this direction in the following books.
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